9 April 2014

Industry News: Sephora Coming To Australia

This is not the first time I write about Sephora coming to Australia, but now, according to the Financial Review it is actually now happening. Next year!




Founded in Paris in 1970, Sephora was acquired by LVMH in 1997 and has grown rapidly. It now has more than 1400 stores in 30 countries. The stores range in size from 1000 to 4000 square metres and the typical store carries more than 100 brands and about 7000 stock-keeping units.

Industry sources said Sephora planned to open its first store in Sydney in the first half of 2015, followed by stores in other capital cities. It is looking for sites in high-profile locations such as George Street and Pitt Street in Sydney, and is believed to be in talks with Westfield. Citigroup believes there is scope for about 25 stores.

About time if you ask me. Australia must be about the only country on the globe not to have Sephora stores by now, so let's just hope that these rumours really are true. I can't wait for Sephora stores to finally open here in Australia. - Only I of course hope that a Melbourne store will be opened not too long after the Sydney one. I can't wait to be able (hopefully) get hold of brands that we otherwise have to pay a fortune for buying them overseas!! And of course, here's hoping that prices won't be ridiculously high!

Are you excited too? Which brands are you looking forward to being able to buy here in Australia?


Share:

10 comments

  1. You're so lucky - I wish we had Sephora here in the UK. Ok, they do ship to the UK now, but it's not the same as browsing the shops :o) Xx

    Makeup by Candlelight

    ReplyDelete
    Replies
    1. No, online shopping is definitely not the same as being in the shops! Hopefully the rumours are true. Hopefully one day you will get Sephora stores in the UK too - but until then you do have Boots which I am also very envious off!

      Delete
  2. I am super excited (oh my poor wallet!) but I'll believe it when I see it. I really do hope that it's true though.

    ReplyDelete
    Replies
    1. Oh yes, let's hope the rumours are true this time. And yes, the poor credit cards....time to start saving for the big day ;-)

      Delete
  3. Oooh, you must be so excited :)! Of course there's no sign of Sephora at our country :/. Be sure to do a good haul when it opens :D!

    xx
    http://gita-oddsandends.blogspot.com/

    ReplyDelete
    Replies
    1. Yeah, very excited, that is, if the rumours are true this time. And there is only talk about the Sydney store, so who knows when one will be opening in Melbourne... at least the credit card is safe until then!

      Delete
  4. I hope this is true. If Sydney doesnt get a Sephora i will be disappointed big time. I have been waiting for this day for years!
    Dani xo laceandlovexo.blogspot.com.au

    ReplyDelete
    Replies
    1. Oh there will be so many disappointed girls if this doesn't happen anytime soon - me included!

      Delete
  5. What a surprise Sephora is not available in Australia. Here in my country Singapore, it's so ridiculously crazy expensive. You must be so excited that the rumours are going to be true :)

    Shikin Kikin | shikinkikin.blogspot.sg

    ReplyDelete
    Replies
    1. Everything is also ridiculously expensive here in Australia, so I'm sadly not expecting Sephora prices to be any different when they eventually open here!

      Delete

Blog Design Created by pipdig