12 December 2012

Product News: Estee Lauder launches New Advanced Time Zone Skincare range

For those of use increasing concerned with the signs of ageing, the exciting news is that Estée Lauder is just about to launch its most advanced, age-reversing moisturiser ever – introducing NEW Advanced Time Zone Age Reversing Line/Wrinkle Collection.

Estée Lauder Research has been building upon its expertise in age-reversing skincare across all ethnicities through a Global Age Measurement Study, which is an ongoing, comprehensive and patented study design that helps uncover the key factors that visibly age skin and how they may differ by ethnicity. This research has resulted in the new Advanced Time Zone Collection.

Rewind with Tri-HA Cell signaling Complex™
Estée Lauder scientists understand that healthy, youthful cells communicate with each other by sending and receiving strong communication signals. For example, when skin needs to produce Hyaluronic Acid (HA) - skin’s “moisture magnet” that quenches skin with long-lasting hydration - signals are quickly sent to fibroblast cells to increase HA production. However, as we age, these cellular signals become weaker, contributing to declining levels of HA in skin, and resulting in the more prominent appearance of lines and wrinkles.

The new cutting edge Tri-HA Cell Signaling Complex™ helps rewind skin’s visible signs of aging by re-strengthening its cellular communication and reigniting other age-resisting functions for younger looking skin, fast. This ultimate line-fighting complex consists of:

New Cell Signaling Molecules: These signalling proteins help skin amplify cell communication through a natural pathway. In fact skin’s natural production of HA increases by 182% in just three days, as well as they also help signal healthy cells, such as keratinocytes, to migrate to the site of damage up to 7 times faster, to help rebuild and restore the look of skin fast.

Tri-HA Complex: A unique blend of three HA Technologies that include high molecular weight HA, HA Fragments, and anti-hyaluronidase Centaury Extract. Together they replenish, rebuild and sustain skin’s optimal levels of HA to instantly plump and smooth fine lines, visibly fill-in more prominent wrinkles and maximise skin’s visible wrinkle reduction over time. Skin looks dramatically smoother, fresher and less lined – fast.

Replump with wrinkle plumping technology
Estée Lauder Research has also found that a natural protein in skin called Filaggrin, which is responsible for producing Natural Moisture Factors (NMFs), critical to maintaining skin’s hydrated, supple, plump appearance, can be deficient at the root of a wrinkle. In fact, Asian women are especially deficient in Filaggrin, making them particularly vulnerable to dehydration and the wrinkles that can ensue. To leverage these findings, NEW Advanced Time Zone moisturisers are now formulated with Wrinkle Plumping Technology to help skin increase its natural production of Filaggrin and promote its natural activation of Caspase 14, a natural enzyme that works with Filaggrin. This advanced technology is a potent moisture infusion that instantly provides skin with a more supple, smooth, less lined look and helps wrinkles that were once deficient in Filaggrin, now look re-plumped and re-volumised.

Restore with Sirtuin EX1 Technology
To restore skin’s youthful vitality, the new Advanced Time Zone moisturisers include Sirtuin EX1 Technology. This technology helps skin cells extend their life span, enhancing their natural potential for repair. Skin is now better able to reap the benefits of the new Advanced Time Zone moisturisers, especially when combined with a preceding repair serum. Skin looks beautiful and radiant for a more youthful complexion.

Estee Lauder clinical testing has showed that:

  • Skin looks dramatically less lined as wrinkles appear significantly reduced
  • Skin appeared soft, smooth, supple and plumped with lasting moisture
  • Skin’s natural, healthy-looking radiance is re-ignited instantly

The New Advanced Time Zone Collection

Advanced Time Zone Night Age Reversing Line/Wrinkle Creme
for All Skin types RRP $110 for 50ml

Advanced Time Zone Age Reversing Line/Wrinkle Creme SPF 15
for Dry Skin RRP $98 for 50ml

NEW Advanced Time Zone Age Reversing Line/Wrinkle Hydrating Gel Oil-Free
for Normal/Combination Skin RRP $98 for 50ml

Advanced Time Zone Reversing Line/Wrinkle Eye Creme
for All Skin types RRP $72 for 15ml
Also available is Advanced Time Zone Age Reversing Line/Wrinkle Creme SPF 15 for Normal/Combination Skin RRP $65 for 30ml, $98 for 50ml.

The new Advanced Time Zone Age Reversing Line/Wrinkle Collection will be available at all Estée Lauder counters nationwide and at Estee Lauder online from December 26, 2012.

*I have been so lucky to receive an Advanced Time Zone Age Reversing Line/Wrinkle Hydrating Gel Oil-Free for Normal/Combination to trial – and it couldn’t be more perfect for my skin type.

The moisturiser comes in a gorgeous pale purple pump bottle with a gold lid. And it smells absolutely amazing, a soft and gentle floral scent. It immediately absorbs into my skin, and instantly leaves my skin feeling thoroughly hydrated, and looking soft and healthy. As for reducing wrinkles and lines, I will need to use the moisturiser a little longer to cast my verdict, so I will make sure to return in a few weeks with a more in depth review. But right now I’m so in love with this moisturiser!
All images supplied by Estee Lauder.
*This product was kindly provided for consideration, and it has been reviewed in accordance with my Disclosure Policy.

What do you think of this new skincare range from Estee Lauder?  Are you as keen as trying it as I am? What’s your favourite Estee Lauder product?


  1. Really? They thought launching it on Christmas eve was a good idea? *sigh* I have tried and loved the Estee Lauder Advanced Night Repair for the eyes. I might give the new lotion a try in the new year.

    1. Maybe because a lot of people receive gift vouchers, or return gifts it may be good timing?!
      I'll make sure to write review on the lotion as soon as I've given it a good trial.

    2. End of January might have been a better idea as it's before Valentine's Day and people have started to recover after Christmas.

  2. I have never tried their skincare before!

    1. You should try - you'll love it! I especially love their serums, the Advanced Night Repair and Idealist, they are just brilliant!

  3. I've never tried este lauder before for skin care. Good to know!


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