3 March 2016


The last few years Rimmel has launched some amazing lipsticks and lipglosses, so I was thrilled when I received a handful of lipsticks from the newly launched Rimmel London the Only 1 range; 

These new lipsticks bears the name as they are supposedly the only lipstick you need in your life, and one of a kind as it is a multi-tasking lipstick that is both moisturising and longwearing, something that many other lipsticks fail at. The Only 1 Lipsticks claim to excel in the four must-have attributes for a lipstick;

Colour – High impact, vibrant, intense. Pre-coated pigments allow for fabulous full coverage in one easy swipe. The true-to-the-bullet colours are gloriously vibrant and luminous on application

Comfort – Lightweight, glides, not heavy or dry. The formula contains a blend of lightweight oils providing a gorgeous glide and a feather-light feel with an amazing cushioning sensation

Moisture – Vitamin infused moisture. Throughout wear, the formula with Rosa fruit oil leaves lips feeling moisturised. For extra TLC, the formula contains Vitamin e.

Wear – Stay true colour for hours. A fine blend of advanced polymers sets the formula and enhances skin-adhesion for outstanding staying power. Lips feel hugged by colour and moisture for hours.

And the formula of these The Only 1 Lipsticks really is amazing and so light. It glides easily onto the lips, at first a little wet, but after just a few moments it settles dries a little, but still without feeling dry on the lips at all, in fact, it feels very lovely and very moisturising on the lips, something that is very rare for long-lasting lipsticks. And just one swipe as claimed, is more than enough for intense colour, so they are definitely highly pigmented. They also have a quiet good wear of several hours, longest for the darkest shades, and not quite as long for the lighter/nude shades, but I think that is pretty standard. However, common for all shades is that they do fade evenly, so you are left with a touch of stain on the lips, which personally I like, often forgetting to reapply during the day.

Generally the shades stay put on the lips, and still looking vibrant, even after a drink of water, but did all have to be reapplied after eating, but again, I think that Is pretty standard too.

The Only 1 Lipsticks come in a black plastic tube with a slightly slanted lid and they all have a coloured band that shows the shade of the lipstick, which it does pretty accurately, which is a handy feature if you have several colours in your collection. The lipstick is also slanted inside, which I do like as it does help make application easier.

The Only 1 Lipsticks are available in 12 shades, of which I tried the following;

L-R: 120, 200, 510, 600, 700

  • 120 You're All Mine is a cool toned pink. It's a mid-toned pink with a cream finish and... Well, it would suit people who like basic pink lipsticks, unfortunately I don’t find this shade suits me that well, but I’m sure others will love it.
  • 200 It's A Keeper – a pink mauve and not quite as solid in the colour as some of the other shades. It has a subtle shimmer which gives it a bit of a metallic look on the lips, which I’m personally not a fan of in this shade.
  • 510 Best Of The Best - a rich deep red, one of these shades that should be in every lipstick collection, as it can take you from drab to fab in just one swipe!
  • 600 Peachy Bleachy – a bright peachy coral. It's a very summery shade, and not a shade I'd normally go for, but as they say, change is as good as a holiday!
  • #700 It's A Keeper - a soft mauve pink. This shade is very similar to shade #200, Its a Keeper, only this one is not quite as pink and a little warmer in the shade as well as it doesn't contain the shimmer. So of the two shades, this is the shade that I personally prefer.

L-R: 120, 200, 510, 600, 700

Overall I have to say that I am enjoying using these lipsticks, as they really do live up to the claim of colour, comfort, moisture and wear. There are 12 shades in the The Only 1 range, and I certainly wouldn’t mind checking out the rest of the shades.

The Rimmel The Only 1 lipsticks have an RRP $15.95 each and are available from Priceline, Chemist Warehouse, Target, Kmart, Big W, selected pharmacies and selected Coles and Woolworths.

* Some products may have been kindly provided for consideration, and have reviewed in accordance with my Disclosure Policy.

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