29 July 2016

L'OREAL PARIS NEW HAIRCARE LAUNCHES JULY TO DECEMBER 2016

A few weeks ago I was so lucky to go to the exclusive blogger event where the new L'Oréal Paris product launches for July to December 2016 were revealed. I have already told you about the makeup launches, so here I will concentrate on the new haircare products.


First up there are three leave-in treatments, including the L'Oréal Paris Elvive Fibrology Double Serum, which is a unique dual action treatment that consists of two parts that mixes together when pumped out of the bottle, to provide complete action and care to the hair fibres.

On one side of the bottle there is the pink thickening gel, which is enriched with active ingredient Filloxane that penetrates the hair to create substance and thicken the hair fibre from within. And on the other side of the bottle, the transparent smoothing serum that softens and smooths the surface of the hair for a silky and shiny finish. This serum can be used in both wet and dry hair, and smells absolutely divine, and just a small pump or two through my hair really does leave it feeling soft and smooth and looking healthy.


The L’Oréal Paris Elvive Extraordinary Oil-In-Cream is a leave-in hair cream that deeply nourishes the hair, containing a combination of highly concentrated oils from six precious flowers, and it has a beautiful floral scent that continues to linger in the hair for quite a while. It is quite light and absorbs quickly into the hair, instantly making it feel soft and smoothing down frizz, but without making the hair feel greasy or feel heavy. The treatment can be used in wet hair after washing it, but can also be used in dry hair to add shine, moisture to the hair and smooth down frizz. Finally, it can also be used as a treatment prior to heat styling to protect the hair from any damage, so it is truly a multi tasking product.

Finally, the L’Oréal Paris Elvive Total Repair 5 CICA Cream, which is also a leave-in hair cream specifically designed for damaged hair. The formula contains among others cicamide which instantly absorbs into the hair fibres to help target and repair damaged hair including breakage and split ends, while also protecting the hair from environmental aggressors. This treatment comes in a small pump bottle and is very light so again, just a few pumps is all that is required to coat my long thick hair. And when applied to especially the ends, in either wet of dry hair, you can immediately both see and feel how it tames frizz and treats dry and fuzzy ends, while leaving the hair silky soft and smooth.


Next is the L'Oréal Paris Elvive Extraordinary Oil Mask, is a concentrated mask for very dry hair, which comes in a golden orange tub. The formula contains Nutri-Ester technology, which leaves an ultra-thin film on hair that acts as a protective top coat. It also contains rose oil to regenerate hair, lotus oil to soften, chamomile oil to soothe, tiara oil to purify, flax oil to illuminate, and sunflower oil for its antioxidant properties. This treatment can be used after shampooing in lieu of conditioner, or as the occasional treatment - but with long hair, my ends are often dry, so i do like using it after each hair wash - also because it is a fast acting treatment that only needs to be left in the hair for 2-3 minutes before being rinsed out, which makes it good when you're in a hurry too. It has a nice scent, and does leave the hair feeling deeply nourished, even my dry ends.


And finally, there's the L’Oréal Paris ELVIVE Smooth Intense Heat Protect Cream, which is a heat protection cream that works to protect the hair from heat styling tools, including hair dryers and straighteners, at up to 230°C, which I believe, is also the highest heat setting of most major heat styling tools. The Heat Protect Cream also features an anti-humidity frizz shield to leave hair smooth for up to 96 hours, as well as it continues to keep the hair deeply nourished. The cream has a floral yet slightly spicy scent, that is quite lovely, and again, continues to linger in the hair for a while.

Overall, some fantastic new releases from L'Oréal Paris, and as I've been enjoying using every single one of these, I cannot even begin to pick favourites amongst these, and I would not hesitate purchasing either of these products again.


L'Oréal Paris Elvive Fibralogy Double Serum - RRP: $9.95 / 30ml
L’Oréal Paris Elvive Extraordinary Oil-In-Cream - RRP: $9.95 / 150ml
L’Oréal Paris Elvive Total Repair 5 CICA Cream - RRP: $9.95 / 100ml
L'Oréal Paris Elvive Extraordinary Oil Mask - RRP: $9.95 / 300ml
L’Oréal Paris Elvive Smooth Intense Heat Protect Cream - RRP: $9.95 / 150ml

* Products kindly provided for consideration, and have reviewed in accordance with my Disclosure Policy.
 
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